Below are photos I took of Birk's jewellery store, in a mall, amidst the impersonal chain-stores. Birks is a chain itself, with its head office based in Motreal. I asked the shop assistant what the round pieces were. "Bubblegum." "Really!?" I then asked him who designs the windows. "Head Office sends us a blueprint for the design. We follow that," he replied. So all Birks' stores look alike.
Still, the idea is quaint, and the effect is lovely, with several window niches showcasing their own variations of bubblegum and diamonds.
Birks on Twitter, Facebook and Apps?
Marco Bicego Jewellery------------------------------------------------------------------------------------------------------------------------------------------------------------
Posted By: Kidist P. Asrat
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